As has been reported by quite a number of photographic outlets online, it's important to be very careful when you order your next piece of photographic equipment, particularly in how it is delivered.

This video has been verified by PetaPixel, among others. Unfortunately, it's not the only instance of such mishandling of expensive photographic gear.

What was inside the box was a Sony SEL35F18 35mm f/1.8 prime lens for which the customer paid around $500 and had shipped with Same-Day Delivery with an Amazon Prime membership.

Ouch!